Tell Your Representative, “Support The Freedom to Choose American Beef”.

Vote “YES” on HB20-1117

Protect Colorado Ranchers
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Four multinational meatpackers are deceiving consumers by labeling beef derived from cattle imported from foreign countries as a “Product of U.S.” This U.S. label reflects the hard work and reputation of independent U.S. family farmers and ranchers who meet stringent health and environmental standards. By deceiving consumers, the four multinational meatpackers, who control more than eighty percent (80%) of the U.S. beef industry, are charging consumers the same or higher prices for beef from foreign cattle.

The Colorado Pure Food and Drug Law currently requires meat imported from other countries to bear a label “stating the fact that it is imported meat” (C.R.S. 25-5-411(1)(n)). HB20-1117 protects the integrity of this law by clarifying that the “Imported” label must also be used on meat “derived from animals that are not born, raised, and harvested exclusively in the United States.”

Colorado consumers should have a right to know they are purchasing meat derived from animals born and raised in other countries. More importantly, they should have the freedom to choose between meat from livestock raised by U.S. farmers and ranchers, and meat from livestock raised in other countries.